After serving in World War I, Willard created the daily strip 'The Outta-Luck Club', which earned him a job at the News and Chicago Tribune. At the Tribune, Willard launched his most popular comic, about lowbrow 'Moon Mullins' in 1923, accompanied by the topper 'Kitty Higgins'. Willard often drew upon his own roustabout background. Together with his assistant Ferd Johnson, he made the strip into a huge success. The money that the strip earned him enabled Frank Willard to pursue his greatest obsession, golf.